Menu
Menu
Whether your current website needs a redesign or you’re just getting started. Let’s connect and discover how we can help you create a website your users will love engaging with and that meets or exceeds your business goals.
Just looking for a UX review? Learn more about a UX Review.
User Experience (UX) design and User Centered Design (UCD) involves your users throughout every step in design and development of your product, ensuring it meets their needs and provides you with an edge over your competition.
Our user-centered design services are helping businesses transform challenges into opportunities to delight their customers and outperform their competitors.
Santiago Digital Design is based in Tempe, AZ, serving clients and users worldwide. Our purpose is to build better, stronger relationships between you and your customers using best-in-class, web and mobile user-centered design solutions.
The best UX Design Principles baked right into your web or mobile designs that are sure to delight your customer, one smile at a time.
Whether your website goals are to focus on being client generating, driving traffic or engaging existing customers.
Featuring mobile first, responsive, pixel-perfect, custom tailored designs ready to delight existing customers and engage new users.
While working across different industries including Adult Basic Education, Real Estate and Auto Finance, I always made it a personal mission to better understand people's needs and use that knowledge to change internal processes around those customer needs — thereby transforming customer experience into a human-friendly experience.
Back in the corporate world, I was challenging outdated internal processes against proven user-centered approaches. From designing written scripts to keep positive conversations flowing with customers facing challenges to writing actual script-code for speeding-up internal processes — I was recognized by customers, peers, managers and directors, thanking me abundantly for “making their lives (and work) more pleasant”.
In that regard, user experience and user-centered design work has always been at the core of who I am and what I believe in and helping people really is my passion — well before starting my web and ux design journey in 2017.
During that time, I learned to code over 9 months and then studied in-person over 3 months, in Montreal, QC. While in Montreal, I learned about UX design and felt my calling to become an advocate and practitioner for user experience.
When I returned home to Arizona, I was offered a position to flex my web design and budding ux skills at an awesome SaaS company that offers an event marketing platform to help companies market, manage, measure and scale their live, virtual, and hybrid event programs.
I collaborated daily with internal and external developers, designers, marketing stakeholders and integration specialists to resolve customer pain points within our offerings with clients including Salesforce, Hubspot, Facebook, Airbnb, Shopify, Nike, Athleta, Hennessy, Expedia, M.A.C., Spotify and Deloitte, just to name a few.
Regardless of your industry, my mission is to help businesses of any size grow their online presence through user-centered, pixel-perfect designs that are always a pleasure to use, never a pain.
You can expect your project to be created using cutting edge technology that elevates your business, combined with industry best practices in web design and user experience design, to create custom websites that attract attention, maximize ROI, increase user engagement, and generate conversions.
I embrace failure as opportunities to iterate and improve, and I never stop learning about web design best practices, user experience and user centered design work, and how these all connect in ways to help grow your business.
Lastly, I often say ‘we’ because I don’t work in isolation. I tap into an incredible level of skill and knowledge from a wide group of expert consultants, fellow practitioners and freelancers who share my values, ethics and standards.
Can't wait to create something great together.
This person has completed the Enterprise Design Thinking Practitioner Online Education Program. Their achievement was validated by IBM Design Global through course completion and real-world application, and against the criteria set by the Enterprise Design Thinking Center of Competence.
IBM Enterprise Design
Thinking, Coach - In Progress
Certificate of Membership and Completion of User Experience Design Fundamentals
We'll gather your requirements, learn more about your market and customers as well as any known issues you're currently facing with an existing website.
We'll list out all deliverables that will be created and sent to you at the end of our project and we'll start gathering preliminary research in your domain.
Working within your budget, we'll create prototypes, mockups or wireframes that bring the best parts of our research and insights together.
We'll undergo another phase of testing our designs with users and report back to stakeholders just before we dive into design.
We'll get to work designing and developing validated layouts and design guides are also created at this time if chosen.
We'll continue to work with you and provide support through ongoing maintenance and updates.
“He took my vision and ran with it!”
“He was very thorough in asking questions about my business and goals for the website.
He took the time to show me different layouts before any development work was done.
I wanted to incorporate my favorite colors and create a new logo for my company and he took my vision and ran with it!
I will continue using him as I plan to add a store on my site and a mobile app for my students. I highly recommend Santiago Digital.”
Nikolay
Kralev Dance - Owner
“Above and beyond our expectations”
“I am very pleased with how the website turned out and more importantly that the project was delivered on time and within budget.
He really impressed us by creating subtitles for a new video we were adding to the site to improve upon the user experience, and not waste additional time with a production company.
His communication was clear and he took the time to explain, to non designers and developers, how certain features we wanted on our website might impact the overall user experience.
We appreciated making informed decisions and we will continue to use Esteban for our sister sites.”
Diya
Good Capital Project - Managing Director
“He made the whole process easy to understand.”
"Santiago Digital exceeded my expectations from the moment we started working together. At every step of the way he helped guide me through the whole process and made communication around web design and development very easy for me to understand.
He was ever so gracious to help me again, so soon, when I joined a new parish and needed to update my website accordingly. I am very happy with the quality and would — and do — recommend his services to everyone."
The Most Reverend, Bishop Marc Morales del Castillo, S.C.R.
Our Lady Altagracia Mission Church